Updated November 20th, 2023. In Marketing to Women Over 50, you will learn how this group of “super consumers” makes purchasing decisions. You will also learn what never to do and what to do when marketing to women over 50. Marketing to real women versus the 50+ stereotypes While some fight aging with a vengeance, […]
Holiday Ideas, Scripts, and Connections – Ch123
Updated November 13th, 2023. Creative marketing is critical for financial advisors who want to attract and retain clients. In Holiday Ideas That Work, you will learn marketing and networking strategies that work. This article will explore holiday marketing ideas to help you engage with more clients, build trust, and grow your business during the holiday […]
How To Network Like a Millionaire – Ch119
Updated November 6th, 2023. Today in How to Network Like a Millionaire, you will learn: Tips to expand your network. How to build strong, valuable connections and deeper relationships. The “new business norm” reduces our ability to meet new people in person. In this episode, we dive into three critical steps to help you grow your […]
The Simple Business Plan – Ch172
Updated October 26th, 2023. Today, you will learn how to create a simple business plan that produces results that will help you attract and serve more ideal, profitable clients. What is a Simple Business Plan? In essence, a business plan is a detailed document that communicates the goals and ambitions of your advisory business, along with the […]
Holiday Marketing Ideas, Tips, and Strategy – Ch120.5
Updated October 23rd. Holiday marketing is important because it lets you stay connected with your ideal prospects and clients. It is also useful for getting your message heard during a time when most people are busy with the holidays. Keep in mind you’ll also be competing with: Holiday promotions Season and holiday sales Holiday deals […]
Holiday Marketing Ideas That Work – Ch156
Updated October 9th, 2023 The Power of Relationship Marketing Learn insights and ideas that work during the holiday season to help you better connect with your prospects and clients. Relationship marketing is essential because it allows you to connect at a deeper level with those you want to serve in the future and those you […]